Tool comparison · Head to head
Apollo.io vs Instantly
A factual comparison of features, pricing, and capabilities.
Updated 2/6/2026
The contenders
01
Line by line
Pricing comparison.
Monthly rates shown. Annual billing may offer discounts — visit official sites for current pricing.
Capabilities
Feature comparison.
| Feature | Apollo.io | Instantly |
|---|---|---|
| B2B contact and company database (275M+ contacts) | ||
| Multi-channel sequences (email, phone, LinkedIn) | ||
| AI-powered email writing and optimization | ||
| Built-in dialer with call recording | ||
| Automated workflows and engagement rules | ||
| A/B testing for email sequences | ||
| Buying intent signals and job change alerts | ||
| Advanced lead scoring and filtering | ||
| Email deliverability tools and mailbox rotation | ||
| Conversation intelligence (Professional+) | ||
| Unlimited email accounts | ||
| Unlimited email warmup | ||
| Email verification | ||
| Master inbox | ||
| Campaign analytics | ||
| A/B testing | ||
| AI-powered features | ||
| Dedicated IP rotation (Light Speed+) |
Available
Partial/Limited
Not Available
Ecosystem
Native integrations.
Apollo.io.
SalesforceHubSpotPipedriveGmailMicrosoft OutlookLinkedInZapierSlackSendgridOutreachSalesloftWebhooks API
Instantly.
HubSpotSalesforcePipedriveZapierMaken8nClaySlackGoogle Calendar
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Book a strategy callInformation gathered from official sources and may change. Pricing and features last verified 2/6/2026. Please visit the official websites for the most current information.