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    Apollo.io vs Close

    A factual comparison of features, pricing, and capabilities

    Last updated: 2/6/2026

    Apollo.io

    All-in-one sales intelligence and engagement platform combining a 275M+ contact database with automated sequences, email outreach, dialer, and AI-powered workflows for prospecting at scale.

    Starting at: Contact for pricing

    Close

    A CRM built specifically for inside sales teams, with built-in calling, SMS, and email functionality. Close focuses on reducing manual data entry and increasing sales velocity with features like Power Dialer, predictive dialing, and workflow automation.

    Starting at: $19/month

    Pricing Comparison

    Prices shown are monthly rates. Annual billing may offer discounts. Visit official websites for current pricing.

    Feature Comparison

    FeatureApollo.ioClose
    B2B contact and company database (275M+ contacts)
    Multi-channel sequences (email, phone, LinkedIn)
    AI-powered email writing and optimization
    Built-in dialer with call recording
    Automated workflows and engagement rules
    A/B testing for email sequences
    Buying intent signals and job change alerts
    Advanced lead scoring and filtering
    Email deliverability tools and mailbox rotation
    Conversation intelligence (Professional+)
    Built-in calling with Power Dialer
    Native SMS messaging
    Email sequences and templates
    Automated workflows
    Predictive dialing
    AI Email Assistant
    Pipeline and activity reporting
    Role-based access and permissions
    Available
    Partial/Limited
    Not Available

    Integrations

    Apollo.io

    SalesforceHubSpotPipedriveGmailMicrosoft OutlookLinkedInZapierSlackSendgridOutreachSalesloftWebhooks API

    Close

    ZapierSlackGmailMicrosoft OutlookZoomHubSpotSegmentCalendly

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    Information on this page is gathered from official sources and may change. Pricing and features were last verified on 2/6/2026. Please visit the official websites for the most current information.