Tool comparison · Head to head
Clay vs Groove by Clari
A factual comparison of features, pricing, and capabilities.
Updated 2/6/2026
The contenders
01
Line by line
Pricing comparison.
Monthly rates shown. Annual billing may offer discounts. Visit official sites for current pricing.
Capabilities
Feature comparison.
| Feature | Clay | Groove by Clari |
|---|---|---|
| 150+ data provider integrations | ||
| AI-powered enrichment (Claygent) | ||
| Unlimited users on all plans | ||
| Credit rollover | ||
| Workflow automation | ||
| Data waterfall enrichment | ||
| Custom API key support | ||
| HTTP API integration | ||
| Webhooks | ||
| Salesforce-native architecture (no data sync needed) | ||
| Multi-channel engagement flows (email, phone, LinkedIn) | ||
| Auto-logging of all activities to Salesforce | ||
| Email tracking with open and click analytics | ||
| Dialer with call logging and recording | ||
| Meeting scheduler with calendar integration | ||
| Analytics dashboards for sequence performance | ||
| Template and snippet management | ||
| Revenue intelligence (via Clari platform) | ||
| Account-based engagement workflows |
Available
Partial/Limited
Not Available
Ecosystem
Native integrations.
Clay
SalesforceHubSpotPipedriveCloseApollo.ioClearbitZoomInfoLemlistInstantlySmartleadOpenAIGoogle SheetsAirtableNotion
Groove by Clari
SalesforceGmailMicrosoft OutlookMicrosoft 365Google CalendarLinkedIn Sales NavigatorClariZoomSlack
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Book a strategy callInformation gathered from official sources and may change. Pricing and features last verified 2/6/2026. Please visit the official websites for the most current information.